The Effect of the Dimensions of Corporate Communication on Customer Satisfaction of Sharia Mandiri Bank in Medan

摘要

The aim of this research is to determine the effect of the dimensions of corporate communication on customer satisfaction of Sharia Mandiri Bank in Medan. This research is an associative whether the sample of this research is 92 customers which take using simple random sampling technique. The methods of collecting data use documentation and questionnaires. The analysis technique uses multiple linear regression. The results of this research indicate that the dimensions of corporate communication have an effect on the customer satisfaction of Sharia Mandiri Bank in Medan.