Why You ShouldMobile Optimize Your Website:Embrace and understand these concepts to create a mobile website that reflects vour commitment to improve user experience

摘要

IT'S widely understood that "mobile web" refers to people accessing in-formation on browsers through their smartphone and/or tablets. It's also a safe assumption that you yourself are a consumer of information on the mobile web when you consider thatof the more than 7 billion people in the world, 77 percent own a mobile device. This leads to the conclusion that your customers are looking for information about your products and operation by using their mobile devices.With that in mind, have you spent any time thinking about what your website looks like on a mobile device Do you know how customers and potential cus-tomers find information about you on their various mobile devices Many companies have not taken this time to make sure that their mobile presence is up to the task.If you are thinking, "Yes, I have a mobile website. When I go to my URL on my phone, there it is. I see my site, just like I would from my computer," you might want to take a moment to read on and see why an exact replica of your desktop site may not bethe best way to go.