Brand-protection electronic labels

摘要

Thin Film Electronics ASA has received its first order for the use of Thinfilm Memory from a global consumer packaged goods company. "The largest companies in the world lose billions of dollars each year to illegally copied merchandise," explains CEO Davor Sutija. "Product labels are easy to duplicate and Thinfilm's ultra low-cost electronic memory provides distributors and retailers with a powerful way to detect counterfeit products."