Campbell Soup Can Design Calls Attention to American Farmers

摘要

Campbell is raising excitement and support through special-edition cans that remind consumers of the source and quality of their ingredients.rnFor more than 70 years the Campbell Soup Company has cultivated seeds that American farmers use to grow tomatoes for its soups. Believing that quality ingredients are grown from the ground up, Campbell launched the "Help Grow Your Soup" program, which offers free packs of seeds with the purchase of one can of soup, and donates seeds to plant gardens in urban communities and schools nationwide.