Exponential System Strategy for Sustainability in Fashion Design

摘要

This paper aims to discuss the importance of exponential system design in promoting social innovation and influencing collaborative lifestyles, presenting the growth of a business model "Exponential System Design for Sustainability in Fashion Design". The developing product-service system (PSS) business model integrates the lines and contributions of the exponential design for sustainability, based on the 6Ds of exponential organizations: digitization, dissimulation, disruption, dematerialization, demonetization and democratization. The proposed implementation is in the city of Covilh?, Portugal, with the provision of a facilitating platform with collaborative services for fashion. This can be replicated in other places and contexts, in whole or in part, adopting, for this, the modularity. How this movement can be called? One can call it Exponential Organization precisely because it represents the most appropriate structure to cope with the accelerated, nonlinear, Internet-based pace in contemporary life and in future. It is concluded that the exponential design system is an approach capable of leading to radical innovation and to the creation of value in the development of business for Sustainability.