A FAN'S PERSPECTIVE

摘要

Any number of things can influence a purchase - color, packaging, familiarity with the company that is making the product. One of the factors that also can contribute a great deal - and I say this with great authority, after taking an informal poll among my girlfriends - is a perception of corporate stewardship. Loosely, corporate stewardship is defined as the decision a company makes to allocate its resources according to its ethical values and economic mission. While visiting Turkey Hill Dairy, I was particularly impressed with how committed the company is to bettering its community, both local and in a larger sense of the word. Turkey Hill is located in the lush farmland of Pennsylvania's Lancaster County, an area known for a simple rural lifestyle, strong work ethic and family ties, and a fervent desire to preserve heritage and community integrity.