Most North American ceramic and glass manufacturers and distributors are looking for ways to establish and grow their market share. Business leaders seeking to gain a competitive advantage are honing strategic visions to reach their company's desired future state and expan-sion goals. Even though organizations may develop a blueprint for growth, the larger challenge is to execute against that vision to achieve long-term value creation. With commodity costs up and increasing competition from alternative materials, many companies say they have done all they know to do. Their operations run as well as can be expected, but it is still a challenge to hit their numbers.
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