Sell? Grow? IPO? Marchionne ponders Ferrari

摘要

How Montezemolo's ouster could set off a chain reaction affecting Chrysler. To prevent "contamination from mass brands," Sergio Marchionne rules out closer ties between Ferrari and Fiat Chrysler Automobiles as he prepares to take direct control of the independently run Italian sports car maker. But what will the Fiat Chrysler CEO do with Ferrari - a gloried brand with a gleaming image and double-digit profits - when he replaces longtime chairman Luca di Montezemolo next month?