Home spa products A touch of parad at home

摘要

The spa and wellness trend is enjoying increasing popularity, and not only in Europe but worldwide. In India for example, the home of Ayurveda, the market grew last year by about 11 percent. Market research companies are noticing a number of new products in this market sector: "Products that can bring the spa to your own home are often mentioned in magazine articles and adverts. The number of newly launched products in this sector is astounding". The huge number of new products in the market points to an enormous potential. In an increasingly stressful lifestyle the need to balance body and mind, to relax and have an inner sense of satisfaction, is ever more important. When seeking a quiet moment the spa offers tangible solutions, but an overloaded meetings schedule offers, rather than a relaxing full day in one of the many spa clubs, only just enough time for short periods of relaxation. As a real alternative to a quick day spa experience in a 'free hour or two, at home the home spa products allow an uninterrupted stay on one's "private bath island". So it is no wonder that the market for home spa products is currently enjoying a boom.