Change of Focus, Change of Fortune

摘要

When Mike Russo started working more on his company rather than in it, good things started happening. Mike Russo's full-service landscape company hit a milestone in 2011 by growing 30 percent in five years. This comes after tripling in size the five years leading up to the 2008 recession. Through much of the 1990s and into the 21st century, however, Russo had a hard time building up a head of steam with his company. Russo is founder and owner of Russo Lawn and Landscape, a $5 million company based inWindsor Locks, Conn. He says that maintaining consistent growth in a landscaping business in lower New England requires daily effort by him and his team. It also requires that he step back from day-to-day operations and look—really look—at what's going on within it. He's working with a much different mindset than when he started the business.