WITH immediate effect,BASF is implementing a new website design that sharpens the company's profile as"The Chemical Company."With around 300,000 visitors every month,the BASF-website is one most highly frequented websites in the chemical industry.On the homepage,visitors are treated to short cartoon films illustrating how chemistry can make our daily lives more pleasant,energy-efficient and environment-friendly-today and tomorrow.Users wishing to perform searches and access information can use new functions provided by basf.com that take them swiftly to their destination.
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