The Big 4 Facebook, Twitter, Linkedln, and Google -Social Media Marketing for Plumbing/HVAC

摘要

The great thing about the about The Big 4 is that almost everyone with a pulse is familiar with them and uses one if not all of them. Chances are you already have personal accounts with some of them. If you haven't started using social media for plumbing/HVAC marketing you could be missing out. While social media is great for sharing with friends and family it is also a great way to market your business. Facebook is the mother of all social media; with 1.19 billion users worldwide! With everyone and their mother on Facebook this should be a no brainer when it comes to social media for plumbing marketing, because chances are your existing customers are already active on Facebook. Connecting with your existing customers should be one of the first things you do for three reasons: a) they are already familiar with your brand and likely to accept your friend request; b) you are maintaining contact with them which increases your chances of turning them into repeat customers; c) once they have accepted your friend request you indirectly gain access to their network.