Method and system for promoting a brand, service, product, message or event, by: getting existing and new people to a website; gaining new Facebook, Twitter, Google +1 (and similar social sites) followers; or getting new subscribers to eNewsletter lists.

摘要

#$%^&*AU2011100946A420110901.pdf#####INNOVATION PATENT Method and system for promoting a brand, service, product, message or event, by: getting existing and new people to a website; gaining new Facebook, Twitter, Google +1 (and similar social sites) followers; or getting new subscribers to eNewsletter lists. Abstract It can be difficult for a little voice to be heard on the Internet and digital media - it requires bigger dollars and processes than small or cash-strapped businesses, charities or other organisations can manage. It can also be difficult for an organisation of any size to let people know about a specific upcoming event, price reduction, new service, change of direction, new website functionality, new mobile phone app etc. This method described, allows for organisations to promote such messages about the brand, product, service, event or other. It provides a means whereby people voluntarily seek out the organisations information on their website or willingly follow the organisation on a social site. The method allows an organisation to provide an incentive for a user to take the time and by the user's own choice of their preferred option, either: seek out an organisation's information on their website, in their video, through their mobile phone app; or follow the organisation on a social site; or become an email recipient of the organisation. The method uses software as a part of an internet based application which is a website (or as a part of a mobile phone application or app) that allows a business to create and run their own promotion. The application will 'open' the promotion at the time set by the business and 'close' the promotion at the time set by the business. The application will automatically organise the responses into those that are eligible to win the prize based on their responses and then the application will randomly draw a winner out of the eligible entries. Winners will be notified by email as well as posted on the website (or mobile phone app). Terms and Conditions are made available to all entrants before they enter, while they enter and after they have entered. Dated this day 1't August 2011