For the past 20 years, most start-up rocket companies have followed the same sad trajectory. They produce an artist's concept of an innovative vehicle while promising to cut launch costs by a factor of ten. Scrounge for money, mostly without success. Badmouth NASA and established rocket manufacturers such as Boeing. Fail, usually before reaching the launch pad. And disappear. The names may be different — AMROC, Conestoga, Rotary Rocket, Beal Aerospace — but the stories are essentially the same. And their combined impact on the economics of spaceflight has been zero. It still costs tens of millions of dollars to place even a modest satellite in orbit.
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