Meeting CONSUMER NEEDS

摘要

It's been more than a year since that historic Friday the 13th when many packed up their corporate desks and moved into a home office. As March melded into April, consumers adjusted their shopping habits, seeking out longer shelf-life foods to reduce trips to the market. At the same time, many consumers became more discriminating with their food purchases in terms of naturalness and degree of processing. With meat and poultry, shoppers increasingly were drawn to fresh-frozen raw poultry, minimally processed frozen prepared meals, and refrigerated ready-to-eat meats with natural, organic or "free-from" claims.