Empirical Analysis on the Relationship Between Institutional Pressure, Environmental Strategy and Corporate Environmental Performance

摘要

This paper attempts to disclose the driving effect of institutional pressure on corporate environmental performance in the context of China. Firstly, the institutional pressure was divided into three dimensions: coercive pressure, normative pressure and mimetic pressure. Then, the authors established an analytical model of "institutional pressure-environmental strategy-environmental performance", and verified the model with the structural equation. The results show that corporate environmental performance is positively affected by coercive pressure and mimetic pressure, but not directly influenced by normative pressure; the three dimensions of institutional pressure all promote the environmental strategy; environmental strategy mediates the relationships between each dimension and environment performance. Further discussion and cause analysis were performed in the light of China's institutional environment. Finally, the authors summed up the theoretical contributions of this research and looked forward to the future research.