THE CONSUMER EFFECT

摘要

Every January, the new gadgets begin to show up in the office. After unwrapping shiny iPods, PDAs, and camera phones over the holidays, employees bring them to work. Then, goes the theory, they make bad decisions that threaten information security, like downloading a customer database into a BlackBerry address book or sending a snapshot of a work buddy who happens to be standing in front of a product prototype. Sometimes these new gizmos are just so irresistible that employees raise the bar on their IT groups. They demand Wi-Fi, for instance, since their Linksys routers make life so much easier at home.