THE MODERATING ROLE OF FACTORS THAT INFLUENCE USER ADOPTION OF MOBILE HEALTH APPLICATIONS: EVIDENCE FROM JORDAN

摘要

This research aims to identify factors that influence the intention to use mobile health applications (MHAs) as moderated by the health status of Jordanian users. A survey questionnaire was used to collect the primary data. Forty-four elements operationalized and measured the independent, dependent and moderating variables. The open sample was distributed to 562 mobile health application users and 527 were returned implying a 94% response rate. Statistical processing was implemented to answer research questions and test the research hypotheses. The results showed that system quality, information quality, ease of use, usefulness, entertainment, and social Influence have a statistically significant effects on the intention to use mobile health applications. The results show moderating factors that influence the intention to use MHAs packages. Moderating factors include Information quality, Usefulness, Ease of use and Social Influence. Factors that did not moderate include System Quality and Entertainment.