E-learning Tool for Improving Managerial Strategic Thinking Skills

摘要

Research proves that Small and medium enterprises (SME) manager/owners do not manage their companies strategically which negatively impacts their long-term competitiveness. This fact should get even more attention realizing that small and medium sized firms (SMEs) are the backbone of the EU economy, representing over 90% of all registered companies, creating more than 65% of jobs in the private sector and over 54% of the overall value added (see Eurostat). Therefore, it is important to find the ways in which the SME owners/managers could be trained in the skills necessary for strategic decision making. This contribution describes a solution to this issue through creating a multilingual e-learning format accessible for SMEs managers and owners. We describe the process of creation of the e-learning portal as well as the e-learning methodology and course content. The creation of the portal was supported by the LEONARDO DA VINCI TRANSFER OF INNOVATION PROJECT Under the Lifelong Learning Programme with the project title: Education in Strategic Management for SMEs managers/owners is attempting to find a solution to this issue through creating an e-learning format.