Apple's Alternative to Virtual-Reality

摘要

Tim Cook has talked up a lot of technologies since becoming Apple Inc.'s chief executive officer in 2011. Driverless cars. Artificial intelligence. Streaming TV. But no technology has fired him up quite like augmented reality, which overlays images, video, and games on the real world. (Think Pokemon Go, not Oculus Rift.) Cook has likened AR's potential to that of the smartphone. He predicted at a tech conference late last year that eventually we'll all "have AR experiences every day, almost like eating three meals a day. It will become that much a nart of vou."