Icelandic masterclass in the art of good public relations

摘要

There are good and bad ways to present yourself on the world stage. The senior bankers and the finance minister of Iceland provide a lesson in how to do it right. Iceland has been under attack by analysts for its large current account deficit, rising external debt, overheating economy and overvalued currency. Earlier this year, a critical Fitch report sent the markets into a tailspin as investors reacted to the negative comments made by sovereign analyst Paul Rawkins. The banks themselves are under pressure for their rapid expansion and exposure to the stock and housing markets.