Putting motor finance data to work for dealers

摘要

Motor finance companies such as ours generate a lot of data and, historically, we've been good at interrogating that information to spot useful trends and signals. It's this kind of expertise that allows us to underwrite with accuracy, for example. However, it's probably fair to say that we've not been quite so good at sharing that data and those skills with dealers and other introducers - but lately we've been looking at new and innovative ways of changing that situation as part of a wide-ranging digitisation project that was planned before the pandemic and has continued through the past year. We have two reasons for wanting to use our data more imaginatively in this way. First, we want to build closer relationships with those partners and, second, we recognise that the right initiatives can be used to add value and, ultimately, profitability for all.