Identifying the Predictors of Educational Webcasts' Adoption

摘要

In this study, we extended the Unified Theory of Acceptance and Use of Technology (UTAUT) [3] to include key variables from Social Cognitive Theory (SCT) [2] and Theory of Planed Behavior (TPB) [1]. We used this hybrid framework to clarify several issues regarding the adoption of the educational webcasts' and to investigate the effects of the key variables. Responses from 292 webcast based learners were used to examine the adoption of the educational webcast.