Technical Innovation Path and Performance of Self-owned Brand Automobiles

摘要

Taking the profit of automotive enterprises in 2016 for example to analyze the importance of technology innovation. It is thought that the ability of technology innovation played an important role in profit improvement for automotive enterprises; independent innovation may only bring some leading edge in self-owned brands; foreign automotive enterprises refuse to transfer key technology; our companies can earn foreign automotive enterprises' technology resources by transnational M&A. Therefore, in order to enhance the ability of technology innovation for self-owned brands, our government should strengthen the intelligent property protection and punish severely the infringement; the enterprises should obtain foreign advanced technology through cross-border mergers and acquisitions, at the same time integrate into the global value chain.