Investigation Report on Influencing Factors of Consumers' Purchasing Behavior of New Energy Vehicles in Changzhou, China

摘要

In this paper, the survey survey survey, research analysis and results, research conclusions and suggestions to discuss, a comprehensive analysis of the current consumer behavior to buy new energy vehicles factors, and finally according to the results of statistical analysis of data, for related enterprises to establish a development prospects, in line with consumer demand for products issued The direction of the exhibition. This paper argues that charging time, driving mileage, environmental impact, professional guidance and appearance and interior decoration are important factors affecting consumers' purchase of new energy vehicles, which shows that the convenience, driving ability, appearance and interior decoration and consumption orientation of new energy vehicles are still a major driving force for consumers to choose new energy vehicles.