Implication of E-Tourism on Culture Value of Community Based Tourism in Indonesia

摘要

Based on initial data from the digital Yearbook in 2017, the internet users in Indonesia have reached 51%, and 40% of social media users. An indication of this, the Central Government did a digital tourism policy (E-tourism) was considered appropriate for Indonesia's tourism development, so that it could grab the number of visits of tourists to 20 million by the year 2019. E-tourism is expected to give a significant impact on the development of Indonesia's tourism, as a marketing platform through the infinite gives comfort and efficiency of the place and the cost. This article focuses on the implications caused by E-tourism on the value to the community based tourism (CBT) institutional value. CBT is a form of community-based tourism development established by local people and recognized by the local authorities and the Central Government. Data collection is done by a review of the literature in the last 10 years. Literature review consists of two parts. In the first part, we will look at closely about e-tourism. In the second part, we will assess the value of innovation in CBT. The results can be expressed that values CBT experience some change as a form of adaptability during the era of digitization. Implications or changes that occur with the introduction of e-tourism in early stage of CBT CBT is interested in managing a business by the entrepreneur approach. Changes in cultural values on community-based tourism can be anticipated by their own.