Guerrilla Production Tactics: Unconventional Supply Chains for Unconventional Products

摘要

Getting hardware out of the research lab and into theworld is a difficult problem, in part because the premise ofa research project is to solve a difficult problem that fewpeople are even aware of. As a result, conventional supplychains are often a poor match for commercializingresearch directly out of the lab, requiring an enormousinvestment in capital, manpower, and market developmentfor a successful launch.