The goal of the current study was to assess the usability of pay-as-you-go cell phones across specificcultures- one cell phone model from Honduras and one model from the United States. Bilingualparticipants completed three basic tasks with both cell phones while performing the think-aloud protocoland then completed surveys evaluating their user experience. Findings revealed that participants had moredifficulty and were less satisfied when using the Honduran phone to complete the tasks. Universal andcross-cultural usability heuristics are used to evaluate performance issues with the phones and providebasic design recommendations to optimize user performance with the cell phones across the two cultures.
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