Strengthen Human Resources Management and Enhance Core Competitiveness of Real-Estate Enterprises

摘要

Human resources management,as an important means gaining core competitiveness of enterprises,has been more and more concerned by the real-estate business.On the analysis of the general characteristics of our real-estate business in human resources management and the existing problems,we focused on the strengthening of human resources management,and enhancing core competitiveness in our real-estate business.And we bring forward major countermeasures: strengthening the management of human resources management department; emphasizing on staff recruitment and training; establishing a competition mechanism; paying attention to sexual and gender differences when designing staff performance appraisal standards; perfecting incentive system,establishing a multilevel incentive and restraint mechanisms,strengthening the overall construction of enterprise culture and nurturing entrepreneurship.