首页> 外国专利> COMPUTER-IMPLEMENTED METHOD AND APPARATUS FOR IDENTIFYING PRODUCTS THAT ARE OF LIKELY INTEREST TO PURCHASERS IN A RETAIL ESTABLISHMENT

COMPUTER-IMPLEMENTED METHOD AND APPARATUS FOR IDENTIFYING PRODUCTS THAT ARE OF LIKELY INTEREST TO PURCHASERS IN A RETAIL ESTABLISHMENT

机译:用于识别零售业中购买者最感兴趣的产品的计算机实现方法和设备

摘要

A computer-implemented method and apparatus for marketing articles includes scanningitems with a scanner at a point-of-sale terminal in order to establish records of user purchases. Acomputer file is established of promotional programs. A computer generates, for a particularuser, a personalized shopping list of promotional programs in the computer file that also includemerchandise items that relate to attributes of the user. User attributes may include previouspurchases made by that user, household size or other characteristics. The personalized shoppinglist may be dispensed by a kiosk at the retail establishment at the beginning of a shopping trip.The kiosk may dispense coupons assigned to the user concurrently with the personalizedshopping list.
机译:用于营销商品的计算机实现的方法和设备包括扫描在销售点终端使用扫描仪扫描商品,以建立用户购买记录。一种建立促销程序的计算机文件。计算机为特定的生成用户,计算机文件中促销程序的个性化购物清单,还包括与用户属性有关的商品。用户属性可能包括以前的该用户购买的商品,家庭人数或其他特征。个性化购物购物行程开始时,零售店的售货亭可以分发清单。自助机可以分配与用户同时分配给用户的优惠券购物清单。

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