Internet business model for internet homepage services of variable advertisements in all media types from Korea and other nations

摘要

PURPOSE: An internet business model is proposed to provide ad information to internet users by an internet home page with ads of all domestic and overseas media. This model can be realized by the technique components such as production of internet home page, collection and classification of ads, protection and security of home page, and custom-made ad service. CONSTITUTION: An internet business model providing ad information using internet home page is consisted of five components. A first component is to collect and classify domestic and overseas ads. Domestic and overseas ads include ads on printed media such as newspaper, using electric wave such as TV, and using internet media such as banner. A second component is to build a database of ad information. A third component is a differentiated home page service. The members of this service are classified into free and charged members, free members can search general ads, and charged members can get information about special ads and so on. A fourth component is to provide trend information of domestic and overseas ad business. A fifth component is to exchange ad information among members and home page managers.