VIEWING STATE RESEARCH SYSTEM, VIEWING STATE RESEARCH METHOD, BROADCAST RECEPTION DEVICE OR BROADCAST RECEPTION METHOD

摘要

PROBLEM TO BE SOLVED: To provide a viewing state research system which researches a regional viewing state with processing cost cut down.;SOLUTION: A broadcast reception device 100 and a viewing state analysis device 300 are provided. A viewing state analyzing device 100 is provided with an area information transmission means 330 acquiring area information, a viewing information collection means 370 collecting viewing information based on the area information, and an analysis means analyzing a regional viewing state 380. The broadcast reception device 100 is provided with an area information acquiring means 130 acquiring the area information, a present position detecting means 140 detecting a present position, a location area determining means 150 determining a location area of the broadcast reception device 100 based on the area information and the present position, a broadcast content specifying means 160 determining whether or not broadcast content received is an analysis object of the viewing state, and a viewing information transmitting means 170 transmitting the viewing information including at least the location area specifying information which specifies the location area to the viewing state analysis device 300.;COPYRIGHT: (C)2006,JPO&NCIPI