ADVERTISEMENT DELIVERY SYSTEM, ADVERTISEMENT DELIVERY SERVER, TERMINAL DEVICE AND ADVERTISEMENT DELIVERY METHOD

摘要

PROBLEM TO BE SOLVED: To provide an advertisement delivery system, capable of efficiently providing advertisement information suitable to a user of a portable terminal.;SOLUTION: The advertisement delivery system 10 comprises the terminal device 20 and the advertisement delivery server 30. The terminal device 20 includes a document input means, and the document input means transmits a character string in a document under inputting to the advertisement delivery server 30. The advertisement server 30 includes an advertisement database 301 accumulating advertisement information data and a document analysis means 32. The document analysis means 32 compares the character string transmitted from the terminal device 20 with the advertisement information data registered in the advertisement information database 301, extracts advertisement information data relevant to the character string, and delivers a corresponding advertisement document to the terminal device 20. The terminal device 20 displays the advertisement document delivered from the server 30 on a display means 22.;COPYRIGHT: (C)2008,JPO&INPIT