The present invention provides a sports channel that includes sports content to a user on a mobile device. Sports content associated with the sports channel is automatically delivered and stored on a mobile electronic device for access by a user. Using the device, users can quickly access the sports information they are interested in without having to type in information to specifically download the content to the device. The sports channel is directed at providing a quicker and less cumbersome way of accessing sports information as compared to having to access a web site or a telephone service. Several different modes for categorically displaying different types of sports information is provided. Some example modes include: a games mode; a standings mode; and a news mode.
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