METHOD AND SYSTEM FOR OPERATING A SOCIAL FUNDING PLATFORM AND FOR INTERACTIVE FUNDRAISING IN A SOCIAL NETWORK ENVIRONMENT

摘要

A social network fundraising system receives a business funding request associated with one or more traits from an entrepreneur/fundee. The system selects potential/candidate funders based at least partly on a ranking corresponding to their respective relationship to the fundee. The system sends a request message successively and preferentially to groups of one or more candidate funders according to the ranking order until funding offers are received from one or more candidate funders. The system sends received offers and information identifying the funders to the entrepreneur, and may facilitate automatic negotiation between each potential funder and the entrepreneur. The ranking order may correspond to statistical similarity between traits associated with a request and traits associated with a candidate funder, as well as to social similarity between the entrepreneur and candidate funder resulting from analysis of social network profiles. The system may facilitate displaying funding status on a funder's social network profile.