System and method of privacy protection cluster of user interest profile

摘要

According to an implementation of the present subject matter, systems and methods for privacy protected clustering of user interest profiles are described. The method includes generating at least one interest profile segment based on an interest profile of an end user. Further, semantic terms corresponding to the at least one interest profile segment are obtained based on interaction with a semantic metadata database coupled to a user device of the end user, wherein the semantic terms are obtained from amongst one or more semantic terms provided in the semantic metadata database. Each of the at least one interest profile segment are subsequently transformed into at least one semantic representation. Further, a cluster identifier is assigned to the at least one interest profile segment based on the at least one semantic representation, wherein the cluster identifiers are generated using locality sensitive hashing (LSH) technique.