Marketing methods employing interactive media services

摘要

Marketing methods employing interactive media services. A smart television application or mobile application is provided which employs Internet search infrastructure, including image recognition software to capture, analyze, and recognize an image on the screen of a smart TV, then search the Internet for text containing the title of the image, or images which share all or parts of the title of the image. The search infrastructure is controlled from a set-top device or a stand-alone wireless device, such as a smartphone. The invention is further directed to a series of business methods, processes, and results which invite the sellers, designers, and manufacturers of various articles of clothing, jewelry, and other merchandise, which appear in films and television programs, to provide data used in the population of the database.