UTILIZING PHYSICAL COOKIES TO CONNECT PHYSICAL WORLD EXPERIENCES TO DIGITAL WORLD OUTCOMES

摘要

Methods and arrangements for associating physical activities and digital activities of a user. A plurality of physical attributes of the user are collected, via mining sensor data from at least one physical state associated with the user and a plurality of digital attributes relating to at least one digital activity of the user via mining the data from a digital presence of the user. A plurality of physical attributes and digital attributes are grouped based on a similarity measure. There are stored a grouping of the physical and digital attributes at a data storage location. Other variants and embodiments are broadly contemplated herein.