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PREDICTING CHARACTERISTICS OF USERS OF A THIRD PARTY SYSTEM THAT COMMUNICATES WITH AN ONLINE SYSTEM AND DETERMINING ACCURACY OF THE PREDICTED CHARACTERISTICS
PREDICTING CHARACTERISTICS OF USERS OF A THIRD PARTY SYSTEM THAT COMMUNICATES WITH AN ONLINE SYSTEM AND DETERMINING ACCURACY OF THE PREDICTED CHARACTERISTICS
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机译:与在线系统通信的第三方系统的用户的特征预测以及确定特征的准确性
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摘要
An online system maintains characteristics for its users and may access characteristics of users maintained by a third party system. The online system may select content for a user of the third party system based on characteristics maintained by the third party system. If the third party system does not maintain a characteristic for its users, the generates a model predicting the characteristic for third party system users based on a set of online system users identified based on characteristics of third party system users. The online system clusters third party system users based on the predicted characteristic for other third party system users connected to the third party system user. Using verified characteristics for third party system users from a trusted third party system, the online system determines an accuracy of the predicted characteristic for third party system users in a cluster.
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