Marketing Strategies of Successful Rural Iowa Retail Businesses

机译：成功的爱荷华州农村零售企业的营销策略

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An exploratory study was conducted to examine the innovative marketing and business strategies used by small retail and service firms and their relationship to business success.

机译：进行了一项探索性研究，以研究小型零售和服务公司所使用的创新营销和业务策略以及它们与业务成功的关系。

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Jakubauskas Melissa Lynne; Tan Hui-Siang; Niehm Linda S.; Fiore Ann Marie;
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年度 2011
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原文格式 PDF
正文语种 en
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Marketing Strategies of Successful Rural Iowa Retail Businesses

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