Management ID

摘要

A day is conning soon, says Padlock Ranch CEO Wayne Fahsholtz, when producers with source-verified cattle will have a leg up on the markets. There's an old axiom out West that says a cow has to pay her own way - or she gets a free ride on the next truck to town. That's the approach Padlock Ranch CEO Wayne Fahsholtz is taking with animal ID. His aim is to keep theprocess of cow ID simple - with a market-driven strategy. "We came to the conclusion that a system of individual ID and source verification is the right thing to do for this ranch -and for the American beef industry," Fahsholtz of Dayton, WY, says. "It won't be long before our customers, both direct and indirect, will demand source-verified cattle and beef."