Identify the market, then add value

摘要

For all the opportunities that comewith value-added markets, they can bethe tail wagging the proverbial fleabag ifyou lose sight of the core product whilefocusing on the extras some buyers areenamored with some of the time. Far as that goes, it's still too easytrying to market what you have to sell,rather than identifying markets anddemands before building the product.