Givaudan has expanded its Innovative Naturals Programme and extended its involvement in the lavender supply chain in France. Building on its relationship with local growers cooperative France Lavande, Givaudan has now become a member of Centre Regionalise Interprofessionnel d'Experimentation en Plantes a Parfum, Aromatiques et Medicinales (CRIEPPAM), a French fragrant plants research organisation. Through this three-way partnership Givaudan now finances the supply of certified healthy lavender plants from CRIEPPAM to the members of France Lavande.
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