A Look at a Few Select Varieties for Niche Marketing

摘要

The specialty vegetable market is a rapidly expanding niche in the produce industry. Defining and targeting a market for specialty produce must be considered before starting production. It's a good idea to start small with any new varieties or speciesyou are growing before investing large amounts of time, money, land and labor. Markets change quickly, and it's essential that growers keep up with the latest trends. Markets can quickly become saturated with specialty items, and demand may change fromyear to year.