首页>外文期刊>经济>Young Consumers: Insight and Ideas for Responsible Marketers

Young Consumers: Insight and Ideas for Responsible Marketers

中文名称：年轻消费者：负责任营销人员的见解和想法

ISSN：1747-3616
出版周期：

发文量：75

期刊论文

热门论文

年度选择

更多>>

全选（0）

1.Analyzing advergames: active diversions or actually deception. An exploratory study of online advergames content

机译：分析广告游戏：主动转移或实际欺骗。在线广告游戏内容的探索性研究
- 作者：Stephan Dahl;Lynne Eagle;Carlos Báez
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第1期
- Advertising;
- Children (age groups);
- Internet;
- Regulation;
- Video games;
2.Children playing and learning in an online environment: a review of previous research and an examination of six current web sites

机译：在网络环境中玩耍和学习的儿童：回顾以前的研究并检查六个当前的网站
- 作者：Jacqueline Harding;Judit Szakacs;Becky Parry
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第1期
- Children (age groups);
- Education;
- Internet;
- Worldwide web;
3.Use of persuasion knowledge by the millennial generation

机译：千禧一代使用说服知识
- 作者：Kenneth M. Henrie;D. Christopher Taylor
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第1期
- Consumers;
- Influence;
- Retailing;
- Selling;
- Young adults;
4.Internet addiction among Turkish young consumers

机译：土耳其年轻消费者的网络成瘾
- 作者：Yonca Aslanbay;Muhiddin Aslanbay;Emine Çobanoglu
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第1期
- Addiction;
- Consumers;
- Internet;
- Turkey;
- Young adults;
5.Exergaming: virtual inspiration, real perspiration

机译：锻炼：虚拟灵感，真实出汗
- 作者：Matthew J. Klein;Christina S. Simmers
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第1期
- Adolescents;
- Exercise;
- Obesity;
- Video games;
6.Alcohol advertising and young people's drinking

机译：酒精广告和年轻人的饮酒
- 作者：Barrie Gunter;Anders Hansen;Maria Touri
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第1期
- Advertising;
- Alcoholic drinks;
- Young adults;
7.An exploratory study of young Chinese customers' online shopping behaviors and service quality perceptions

机译：对年轻中国客户的在线购物行为和服务质量观念的探索性研究
- 作者：Venkatapparao Mummalaneni;Juan (Gloria) Meng
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- Chinese people;
- Consumers;
- Internet shopping;
- Service quality;
8.Chinese “Little Emperor”, cultural values and preferred communication sources for university choice

机译：中国的“小皇帝”，文化价值观和大学选择的首选交流资源
- 作者：Kim-Choy Chung;David K. Holdsworth;Yongqiang Li;Kim-Shyan Fam
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- China;
- Communication;
- Culture;
- Libraries;
- New Zealand;
9.Advertising to Chinese children

机译：向中国儿童做广告
- 作者：Marisa Planells Valero
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- Advertising;
- Children;
- China;
- Internet;
- Publishing;
10.Influence of television advertising on adolescents in China: an urban-rural comparison

机译：电视广告对中国青少年的影响：城乡比较
- 作者：Kara Chan;Xiao Cai
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- China;
- Consumer psychology;
- Surveys;
- Youth;
11.Children's influences on family decision making in Hong Kong

机译：儿童对香港家庭决策的影响
- 作者：Tai Ming Wut;Ting-Jui Chou
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- China;
- Decision making;
- Family;
12.The influence of money attitudes on young Chinese consumers' compulsive buying

机译：金钱态度对中国年轻消费者强迫购买的影响
- 作者：Dongjin Li;Ying Jiang;Shenghui An;Zhe Shen;Wenji Jin
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- Attitudes;
- China;
- Consumer behaviour;
- Money;
- Youth;
13.Little Emperors grown up: a case study of cosmetic usage

机译：小皇帝成长：化妆品使用案例研究
- 作者：Tracy Scelzo;Dawn Lerman
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第2期
- China;
- Cosmetics;
- Women;
- Young adults;
14.Understanding what Christmas gifts mean to children

机译：了解圣诞节礼物对孩子的意义
- 作者：Jenniina Halkoaho;Pirjo Laaksonen
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Children (age groups);
- Christmas;
- Perception;
15.Spatial visualization and the gender gap in videogame interest among young adults

机译：空间可视化和年轻人对电子游戏兴趣的性别差距
- 作者：Dwane H. Dean
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Experience;
- Gender;
- Video games;
16.Marketing to children: a planning framework

机译：对儿童的营销：计划框架
- 作者：Ruppal Walia Sharma;Pinaki Dasgupta
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Business planning;
- Children (age groups);
- Consumer marketing;
17.How do children develop their aesthetic sensibility?

机译：儿童如何发展自己的审美感受？
- 作者：Pascale Ezan;Joëlle Lagier
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Aesthetics;
- Children (age groups);
- Consumer behaviour;
- Consumers;
18.Young consumers' evaluations of diffusion brands

机译：年轻消费者对扩散品牌的评价
- 作者：Ian Phau;Edith Cheong
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Australia;
- Brands;
- Consumers;
- Young adults;
19.Conspicuous consumption patterns of Turkish youth: case of cellular phones

机译：土耳其年轻人的炫耀性消费模式：手机案例
- 作者：Sezgin Acikalin;Ekrem Gul;Kazim Develioglu
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Consumer behaviour;
- Mobile technologies;
- Telephone equipment;
- Turkey;
20.Parental mediation of children's TV viewing in China: an urban-rural comparison

机译：家长对中国儿童电视收视的调解：城乡比较
- 作者：Tao Sun
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第3期
- Children (age groups);
- China;
- Parents;
- Television;
21.“As soon as you get on Bebo you just go mad”: young consumers and the discursive construction of teenagers online

机译：“一旦上Bebo，您就会发疯”：年轻的消费者和在线青少年的话语结构
- 作者：Rebekah Willett
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第4期
- Behaviour;
- Children (age groups);
- Consumer psychology;
- Social networks;
- Young adults;
22.Knowing the child consumer: historical and conceptual insights on qualitative children's consumer research

机译：了解儿童消费者：有关定性儿童消费者研究的历史和概念性见解
- 作者：Daniel Thomas Cook
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第4期
- Children (age groups);
- Consumer behaviour;
- Market research;
- Qualitative methods;
23.“The Coke side of life” – an exploration of pre-schoolers' constructions of product and selves through talk-in-interaction around Coca-Cola

机译：“生活的可乐面” –通过围绕可口可乐的互动对话探索学龄前儿童的产品和自我结构
- 作者：Olivia Freeman
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第4期
- Child psychology;
- Consumers;
- Focus groups;
- Infants;
- Social interaction;
24.Ambiguities and paradoxes in children's talk about marketing breakfast cereals with toys

机译：儿童谈论用玩具销售谷物早餐时的歧义和悖论
- 作者：Anna Sparrman
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第4期
- Children (age groups);
- Consumption;
- Food products;
- Marketing strategy;
- Social interaction;
25.What makes me cool? Estonian tweens' interpretative repertoires

机译：是什么让我很酷？爱沙尼亚语补间的解释曲目
- 作者：Margit Keller;Veronika Kalmus
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2009年第4期
- Children (age groups);
- Consumerism;
- Estonia;
- Social behaviour;
- Social norms;
26.Word of mouth, youth and their brands

机译：口碑，青年及其品牌
- 作者：Andrew Needham
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第1期
- Brands;
- Personal communication networks;
- Youth;
27.Attitudinal, normative and demographic influences on female students' alcohol consumption

机译：态度，规范和人口因素对女学生饮酒的影响
- 作者：Rebecca OHara;Debra Harker;Maria Raciti;Michael Harker
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第1期
- Alcoholic drinks;
- Australia;
- Students;
- Women;
28.Attitudes toward material possessions among Chinese children

机译：中国孩子对物质财产的态度
- 作者：Kara Chan;Fan Hu
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第1期
- Children (age groups);
- China;
- Consumer psychology;
- Perception;
29.The influence of public self-consciousness and materialism on young consumers' compulsive buying

机译：公众自我意识和唯物主义对年轻消费者强迫购买的影响
- 作者：Yingjiao Xu
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第1期
- Buying behaviour;
- Consumers;
- Young adults;
30.Exploring message themes in antismoking advertising targeted at teenagers

机译：探索针对青少年的反吸烟广告中的信息主题
- 作者：Outi Uusitalo;Jenni Niemelä-Nyrhinen
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第1期
- Advertising;
- Finland;
- Tobacco;
- Young adults;
31.Young adults' food motives: an Australian social marketing perspective

机译：年轻人的饮食动机：澳大利亚社会营销视角
- 作者：Tegan Piggford;Maria Raciti;Debra Harker;Michael Harker
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第1期
- Australia;
- Food products;
- Social marketing;
- Young adults;
32.Lead users in social networks of children

机译：儿童社交网络中的主要用户
- 作者：L.P. Molenmaker;J. Kratzer;M.C. Achterkamp
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第2期
- Behaviour;
- Children (age groups);
- Leaders;
- Marketing;
- Social networks;
33.Determinants of children's attitudes towards “advergames”: the case of Mexico

机译：影响儿童对“平凡游戏”态度的决定因素：墨西哥的情况
- 作者：Monica D. Hernandez
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第2期
- Advertising;
- Attitudes;
- Children (age groups);
- Mexico;
- Video games;
34.Young compulsive buyers and the emotional roller-coaster in shopping

机译：年轻的强迫购买者和购物中的过山车
- 作者：Anna Saraneva;Maria Sääksjärvi
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第2期
- Buying behaviour;
- Consumer psychology;
- Consumers;
- Individual behaviour;
- Shopping;
- Young adults;
35.Teenagers, blogs and socialization: a case study of young French bloggers

机译：青少年，博客和社交化：法国年轻博客作者的案例研究
- 作者：Isabelle Muratore
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第2期
- France;
- Influence;
- Internet;
- Social networks;
- Young adults;
36.Thank you for the music? The role and significance of music for adolescents

机译：谢谢你的音乐？音乐对青少年的作用和意义
- 作者：Pete Nuttall
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第2期
- Market segmentation;
- Music;
- Social networks;
- Young adults;
37.Adolescents report television characters do not influence their self-perceptions of body image, weight, clothing choices or food habits

机译：青少年报告电视角色不会影响他们对身体形象，体重，衣服选择或饮食习惯的自我认知
- 作者：Donna Winham;Jeffrey S. Hampl
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第2期
- Consumer behaviour;
- Influence;
- Social roles;
- Television;
- Young adults;
38.Determinants for materialism among adolescents in Singapore

机译：新加坡青少年唯物主义的决定因素
- 作者：Carrie La Ferle;Kara Chan
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第3期
- Advertising;
- Celebrities;
- Influence;
- Promotional methods;
- Singapore;
- Youth;
39.The tweens market and responses to advertising in Denmark and Hong Kong

机译：补间市场和丹麦和香港的广告响应
- 作者：Lars P. Andersen;Birgitte Tufle;Jeanette Rasmussen;Kara Chan
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第3期
- Advertising;
- Children (age groups);
- Consumer behaviour;
- Denmark;
- Hong Kong;
- internet;
40.What is the meaning of “price” and “being expensive” for children?

机译：儿童的“价格”和“昂贵”是什么意思？
- 作者：Coralie Damay
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第3期
- Buying behaviour;
- Children (age groups);
- France;
- Prices;
- Psychology;
41.The everyday practices surrounding young people's food consumption

机译：围绕年轻人食物消费的日常做法
- 作者：David P. Chitakunye;Pauline Maclaran
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第3期
- Behaviour;
- Consumers;
- Food products;
- Social behaviour;
- Young adults;
42.Spending their way to adulthood: consumption outside the nest

机译：走向成年：在巢外消费
- 作者：Sarah Penman;Lisa S. McNeill
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第3期
- Consumer behaviour;
- Consumption;
- Lifestyles;
- Young adults;
- Youth;
43.The role of school in reducing the prevalence of child obesity

机译：学校在减少儿童肥胖症流行中的作用
- 作者：Kafia Ayadi
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第3期
- Obesity;
- Parents;
- Schools;
- Socialization;
44.Alcohol consumption among young consumers: a review and recommendations

机译：年轻消费者的酒精消费：回顾和建议
- 作者：Magdalena Cismaru;Anne M. Lavack;Evan Markewich
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第4期
- Alcoholic drinks;
- Consumer protection;
- Young adults;
45.Jordanian children's perception of fathers' communication structures and patterns: scales revision and validation

机译：约旦儿童对父亲交流结构和方式的理解：量表的修订和确认
- 作者：A. Al-Zubi;G. Crowther;G. Worsdale
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第4期
- Child psychology;
- Communication;
- Family roles;
- Jordan;
- Social interaction;
46.“It does my head in … buy it, buy it, buy it!” The commercialisation of UK children's web sites

机译：“这确实使我……购买，购买，购买！”英国儿童网站的商业化
- 作者：Agnes Nairn
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第4期
- Advertising;
- Children (age groups);
- Internet;
- Regulation;
47.The gifts we buy for children

机译：我们为儿童购买的礼物
- 作者：Andrew G. Parsons;Paul W. Ballantine
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第4期
- Buying behaviour;
- Children (age groups);
- Consumer behaviour;
48.What do young people want from today's BBC? Initial observations from outreach work carried out by the BBC's Regional Audience Council for London

机译：年轻人想要今天的BBC有什么？英国广播公司（BBC）伦敦地区听众委员会进行的外展工作的初步观察
- 作者：Christine Fanthome
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第4期
- Behaviour;
- Television;
- Television news;
- Visual media;
- Young adults;
- Youth;
49.Gender portrayal in food and beverage advertisements in Hong Kong: a content analytic study

机译：香港饮食广告中的性别刻画：一项内容分析研究
- 作者：Adrian Furnham;Jessica Li
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2008年第4期
- Advertising;
- Communication processes;
- Food products;
- Gender;
- Hong Kong;
50.Intergenerational influences on the dimensions of young customer-based brand equity

机译：代际影响对年轻的基于客户的品牌资产规模的影响
- 作者：Rafael Bravo;Elena Fraj;Eva Martínez
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Brand equity;
- Customers;
- Family;
- Young adults;
51.Solutions on Stress (SOS): programmes, packages and products for helping teenagers

机译：压力解决方案（SOS）：帮助青少年的计划，软件包和产品
- 作者：Amanda Bunn;Antonia Bifulco;Ava Lorenc;Nicky Robinson
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Education;
- Stress;
- United Kingdom;
- Youth;
52.Upwardly mobile: a study into mobile TV use amongst children

机译：向上移动：儿童中使用移动电视的研究
- 作者：Shazia Ali
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Children (age groups);
- Mobile communication systems;
- User studies;
53.Exploring the role of music on young health and fitness club member loyalty: an empirical study

机译：探索音乐对年轻健康和健身俱乐部会员忠诚度的作用：一项实证研究
- 作者：John Oliver
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Customer loyalty;
- Fitness centres;
- Music;
- Youth;
54.Parental attitudes towards advertising to children and restrictive mediation of children's television viewing in Belgium

机译：父母对比利时广告的态度以及对儿童电视收看的限制性调解
- 作者：Nathalie Dens;Patrick De Pelsmacker;Lynne Eagle
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Advertising;
- Attitudes;
- Belgium;
- Children (age groups);
- Food products;
- Parents;
55.Children as co-decision makers in the family? The case of family holidays

机译：孩子是家庭中的共同决策者？家庭出游的情况
- 作者：Malene Gram
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Children (age groups);
- Decision making;
- Denmark;
- Family;
- Germany;
- Vacations;
56.Diffusion of innovations through social networks of children

机译：通过儿童的社交网络传播创新
- 作者：Laurien Kunst;Jan Kratzer
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第1期
- Children (age groups);
- Consumer behaviour;
- Product innovation;
- Social networks;
57.Nutritional intake and physical performance capacity in Flemish schoolchildren (seven to12 years): issues for responsible marketing

机译：佛兰德小学生（七至十二岁）的营养摄入量和身体机能：负责任营销的问题
- 作者：P. Deriemaeker;J. Taeymans;D. Aerenhouts;M. Hebbelinck;P. Clarys
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Belgium;
- Children (age groups);
- Nutrition;
58.Toy stories, horror stories and fairy tales: the role of the media in highlighting issues of corporate responsibility

机译：玩具故事，恐怖故事和童话故事：媒体在强调企业责任问题中的作用
- 作者：Stephen P. Hogan
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Consumers;
- Corporate social responsibility;
- Influence;
- Information media;
- Toys;
59.An experimental study of female Tweeners' evaluative beliefs regarding ads, attitude toward the ad, and purchase intent for fashion apparel

机译：对女性Tweeners关于广告，对广告的态度以及对时尚服装的购买意图的评估信念的实验研究
- 作者：James B. Wiley;Jayne Krisjanous;Elisabeth Cavana
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Advertising;
- Children (age groups);
- Fashion;
60.Video research: a way forward for the industry

机译：视频研究：行业前进的道路
- 作者：Andrea Geeson
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Children (age groups);
- Research methods;
- Video;
61.Youth culture uncut: youth tribes 2007

机译：青年文化未切割：青年部落2007
- 作者：Richard Helyar
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Communications;
- Culture;
- Social groups;
- Youth;
62.Uncovering retail shopping motives of Indian youth

机译：揭示印度青年的零售购物动机
- 作者：Pavleen Kaur;Raghbir Singh
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Consumer behaviour;
- India;
- Youth;
63.Living in a celebrity-mediated social world: the Chinese experience

机译：生活在以名人为媒介的社交世界中：中国的经验
- 作者：Kara Chan;Cong Zhang
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Advertising;
- Celebrities;
- China;
- Consumer psychology;
- Social groups;
- Youth;
64.Tweens' satisfaction and brand loyalty in the mobile phone market

机译：Tweens在手机市场的满意度和品牌忠诚度
- 作者：Anne Martensen
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第2期
- Brand loyalty;
- Children (age groups);
- Customer satisfaction;
- Mobile communication systems;
65.Internet-enabled youth and power in family decisions

机译：支持互联网的青年和家庭决策权
- 作者：Roger Marshall;Peter Alan Reday
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第3期
- Consumers;
- Decision making;
- Family;
- Internet;
- Knowledge sharing;
- Young adults;
66.Children's influence on and participation in the family decision process during food buying

机译：儿童在食品购买过程中对家庭决策过程的影响和参与
- 作者：Maria Kümpel Nørgaard;Karen Bruns;Pia Haudrup Christensen;Miguel Romero Mikkelsen
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第3期
- Children (age groups);
- Decision making;
- Family;
- Food products;
- Purchasing;
67.Creating parental trust in the children's toy market

机译：在儿童玩具市场上建立父母的信任
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第3期
68.Frequency of promotional strategies and attention elements in children's food commercials during children's programming blocks on US broadcast networks

机译：在美国广播网络上进行儿童节目制作期间，儿童食品广告中促销策略和关注因素的频率
- 作者：Randy M. Page;Aaron Brewster
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第3期
- Advertising;
- Children (age groups);
- Food products;
- Marketing;
- Nutrition;
- Obesity;
69.Booster-seats, pies and twenty-first century childhood

机译：辅助座椅，馅饼和二十一世纪的童年
- 作者：Warwick Cairns
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第3期
- Attitude surveys;
- Children (age groups);
- Parents;
70.Creating parental trust in the children's toy market

机译：在儿童玩具市场上建立父母的信任
- 作者：Stephen P. Hogan
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第3期
- Children (age groups);
- Ethics;
- Marketing;
- Parents;
- Toys;
- Trust;
71.Use of the internet and traditional media among young people

机译：在年轻人中使用互联网和传统媒体
- 作者：Kara Chan;Wei Fang
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第4期
- Hong Kong;
- Internet;
- Magazines;
- Television;
- User studies;
- Youth;
72.Beyond advertising: in-home promotion of “fast food”

机译：广告之外：在家庭中推广“快餐”
- 作者：Lynne Eagle;Ross Brennan
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第4期
- Advertising;
- Children;
- Fast foods;
- Food products;
- United Kingdom;
73.Structural equation modeling of value-psychographic trait-clothing purchase behavior: a study on the urban college-goers of India

机译：价值-心理特征-服装购买行为的结构方程模型：印度城市上大学族的研究
- 作者：Sudas Roy;Paromita Goswami
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第4期
- Clothing;
- Colleges;
- Consumer behaviour;
- India;
- Purchasing;
- Students;
74.Young Australians' perceptions of mobile phone content and information services:an analysis of the motivations behind usage

机译：澳大利亚年轻人对手机内容和信息服务的看法：使用背后的动机分析
- 作者：Kieran ODoherty;Sally Rao;Marisa Maio Mackay
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第4期
- Australia;
- Cordless telephone systems;
- Marketing strategy;
- Mobile communication systems;
- Youth;
75.Sibling effects on preteen children's perceived influence in purchase decisions

机译：兄弟姐妹对未成年人购买决策中感知影响力的影响
- 作者：Connie Batounis-Ronner;James B. Hunt;Lynnea Mallalieu
- 期刊名称：《Young Consumers: Insight and Ideas for Responsible Marketers》 | 2007年第4期
- Children (age groups);
- Decision making;
- Family;
- Influence;

客服邮箱：kefu@zhangqiaokeyan.com

客服微信
服务号