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Battle for the Soul of the MP3 Phone

机译:为MP3手机的灵魂而战

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摘要

One sign that the ROKR, the new iTunes phone from Motorola, might not live up to expectations came during its September unveiling ceremony at San Francisco's Moscone Center. In the midst of an elaborate presentation of new products, Steve Jobs, CEO of Apple, faltered in his onstage demonstration of one of the ROKR's most crucial features: effortless switching from MP3 player to phone and back again. After taking a call from a colleague, he went back to ... nothing. Silence. "Well," he said, looking perplexed, "I'm supposed to be able to resume the music right back to where it was...." Then: "Oops! I hit the wrong button." Maybe not the ROKR's fault, but since Jobs' presentations are usually flawless, certainly not a good omen.
机译:摩托罗拉(Motorola)的新iTunes手机ROKR(ROKR)可能不符合预期,这是9月在旧金山Moscone中心举行的揭幕仪式上出现的。苹果公司首席执行官史蒂夫·乔布斯(Steve Jobs)在详细介绍新产品的过程中,摇摇晃晃地演示了ROKR最关键的功能之一:轻松地从MP3播放器切换到手机再返回。接到同事打来的电话后,他什么也没回来。安静。 “好吧,”他困惑地说道,“我应该能够将音乐恢复到原来的位置……。”然后:“糟糕!我按下了错误的按钮。”也许这不是ROKR的错,但由于乔布斯的演讲通常无懈可击,因此肯定不是一个好兆头。

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