100 Things Every Designer Needs to Know about People

摘要

100 Things Every Designer Needs to Know about People includes one hundred facts about how people see, interpret, and interact with the world. These facts are broken into individual chapters that are grouped into different categories, resulting in these sections: How People See; How People Read; How People Remember; How People Think; How People Focus Their Attention; What Motivates People; People Are Social Animals; How People Feel; People Make Mistakes; and How People Decide. The author covers each individual point in two to three pages and includes a description of how this information should inform design.