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How to Be a Graphic Designer, without Losing Your Soul

机译:如何在不失灵魂的情况下成为平面设计师

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摘要

Shaughnessy's new edition of his acclaimed 2005 work arrives at a time in fiscal history when even a designer of experience and caliber might find that bowing to client demands, however ethically antithetical, has become a financial necessity. What then of the young designers poised on the edge of a career? How can they maintain artistic and personal integrity in a field dominated by market forces? By focusing on the "grubby bits" of a designer's life, Shaughnessy provides the novice with straightforward advice about such varied subjects as finding a job, developing pragmatic business skills, embracing socially conscious design, and working with clients without selling one's soul. A friendly, even occasionally self-deprecating, tone; notes that function more like anecdotal sidebars; and ample references to the experiences of known designers permit the reader to accept Shaughnessy as a wiser, if somewhat jaded, mentor.
机译:Shaughnessy的新版本是他2005年广受赞誉的作品,这是在财务历史上的某个时刻出现的,当时即使是经验和才干的设计师也可能会发现,屈服于客户的需求(无论从道德上是对立的)已经成为财务上的必要。那么,年轻的设计师们在事业的边缘准备了什么呢?他们如何在市场力量主导的领域中保持艺术和个人诚信?通过专注于设计师生活中的“肮脏点”,Shaughnessy为新手提供了各种建议的直接建议,例如找到工作,发展实用的业务技能,拥护具有社会意识的设计以及与客户合作而不出卖灵魂。友好的,有时甚至是自嘲的语气;注意该功能更像轶事侧边栏;充分引用已知设计师的经验,使读者可以接受肖恩西(Shaughnessy)作为较明智的导师(如果有些厌倦)。

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