Part I. Defining the product: Product planners assess users' needs: Designers of commercial military, and consumer systems rely on the customer more than ever to help set design parameters

摘要

Before product planners and engineers can team up to design new products or change existing ones, they must do their homework. To avoid a product that will quickly become obsolete, or one that simply is not wanted in the first place, they need to check the findings of market research.