India shares several structural causes of car-sharing with these markets: mega cities, traffic congestion and parking shortages. Mobilisation is being seen as a segment that can be an effective and sustainable solution to address the structural challenges in the transportation sector largely emanating from lack of infrastructure (roads, parking etc.) and first/last mile connectivity. Structural changes such as urban congestion combined with technology enablers are leading to the emergence of new types of mobility solutions and shifts in the mobility mindset of customers. There has been a rapid growth not only in cab aggregators but also in other aspects of the mobility landscape such as route optimisation and public transport. While demand for automobile ownership in India is likely to remain high as there is an aspirational value attached to it.There has been a proliferation of alternative mobility models especially on the app-based cab aggregators that have become an integral part of the ecosystem and have a large customer base and multi-billion-dollar valuations in relatively short spans of time.
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